InnovaCare Health’s Gems Rick Shinto and Penelope Kokkinides

InnovaCare Health was founded in 1998 by Entrepreneur and Health Professional Richard Shinto. However, its official operations as InnovaCare Health began in December 2012 after the sale of select properties of NAMM. The company is founded on the principles of progressive healthcare through unmatched expertise and implementation of industry-leading best practices to achieve value-based health care to even the most complex patient population. The model was greatly inspired by Dr. Shinto who recognized a large and unsatisfied need for operational expertise among physician groups and service seekers. He noted the varying market and worked closely with NAMM group to make quality health care accessible and more efficient.


Rick and Penelope Kokkinides before joining Innovatia held senior administrative positions at Aveta Incorporated. In addition, Shinto had prior work experience while working as the Chief Medical Officer at Cal Optima Plan Orange County. Kokkinides, on the other hand, was the Chief Operating officer at Aveta Incorporated. She had also previously worked as a chief operating officer at Touchstone Health.


Combined together Rick and Penelope are a source of inspiration, expertise and experience a blend needed to keep InnovaCare’s legacy going. In addition, awards and recognitions have also played a key role in keeping this spirit. For instance, Aside from Shinto’s educational background, comprising of two degrees a masters and a post-masters Rick published several medical health books. For this, he received the Ernst & Young award.


Penelope Kokkinides is the second key player in InnovaCare’s success in the healthcare sector. On an interview with IdeaMensch, she highlighted some of the key attributes that led to her tremendous success while serving as its Chief Administrative Officer. In the interview, she said that taking time to think of the next day is one of the habits she thinks made her a productive entrepreneur. Taking the time to think about what would happen the next day allowed her to plan on important activities happening in advance making sure they went well. For more details you can checkout their facebook page.


InnovaCare made some key changes in their top tier administration and announced these changes on May 15th, 2018. The firm hired Peter Zafris and Frank Izquierdo to head their Sales & Marketing and Healthcare management Operations respectively. The two had tremendous experience in their respective fields with over ten years of services in similar dockets in other top-tier health provision facilities.


Reforming payment methods was a move initiated by the United States government to steer the nation into payment methods based on quality rather than quantity. InnovaCare announced their initiative to join the Healthcare Learning and Action Network (LAN) on 2nd August 2016 as a move to back this progressive movement and contribute to their smart and efficient healthcare delivery as a move to back this progressive movement and contribute to their smart and efficient healthcare delivery model. For more info you can checkout