It isn’t easy being an entrepreneur in Brazil as Guilherme Paulus can attest to. There are a lot of obstacles that need to be conquered, he says. However, starting businesses in that country can also be very rewarding. Brazil isn’t a country that has a lot of venture capital available, taxes on businesses are high, and the bureaucracy is byzantine and not always stable adding to the challenges. Out of 190 countries in the world, Brazil came in 176th when it comes to the challenges of starting a business.
What’s remarkable is that Guilherme Paulus started multiple highly successful companies in Brazil. He was able to take advantage of opportunities that came his way while building companies in the hospitality and tourism sectors. He also had to create great business plans and think very innovatively in order for his companies to prosper.
Guilherme Paulus says that his plan incorporated always listening to others. This included his customers, partners, government officials, and other people in the world of business. He has said that he tells people that his first advice is to ask for advice. He says you should listen to people who have experience because they will give you insights it took them years to learn.
Guilherme Paulus was born in 1949 in Sao Paulo. He earned a business administration degree in college when he was just 20 years old. He started out working as an IBM intern but decided working for others wasn’t really something he wanted to be doing with his life.
He co-founded CVC in 1972. This is a tourism company that was established in Sao Paulo near a theater exit so it would have foot traffic. From these humble beginnings, Guilherme Paulus built the largest tour operating company in Latin America. He did so by offering innovative travel packages that no one else in the industry had thought of.
He also started a hotel company in 2005, GJP Hotels & Resorts, which has several hotels in Brazil. He says the challenge of starting businesses is just as tough now as it was in 1972 but, with perseverance, it can be done. Guilherme Paulus confirma participação no Fórum Conectividade; inscreva-se grátis